Push notifications are a great marketing tool for anyone. Increase engagement, acquisition, and retention
Push Notifications. What?Why?
Web Push Notifications
Reach users when they’re looking at other sites; visitors subscribe with just one click - no need to enter an email. Studies have shown that notifications have 30x conversion rate over email. Best of all, web push notifications appear similar to native mobile push on many smartphones even if you don't have an app.
Mobile Push Notifications
When you pick up your phone, the first messages you see are push notifications - maybe there’s a breaking news alert, game update, response from a dating site. Push notifications are the top driver of app re-engagement. Push notifications enhance the user experience.
Push notification statistics
a) Average smartphone user receives 46 app push notifications per day. b) 40% of web push notification senders belong to either the ecommerce or media, publishing & blogging sectors. c) Average opt-in rate in 53.3%. d) Emojis (20%), rich formats (25%), tailored send times (40%), advanced targeting (threefold), and personalisation (fourfold) can all improve reaction rates.
How Does Web Push Notification Work?
The user interacts with a site while surfing the Internet and if he likes the content he will subscribe to updates.
The user presses the allow button on the permission prompt
This user gets to the subscriber base and receives web push notifications
The conversion increased when the user clicks on push notification with your product or service and gets to your website
Nowadays push notifications are the fastest and the most convenient way to advertise your product. You can communicate with your audience and attract more customers without making any efforts and spending huge budgets on the promotion.
A) Convert Visitors into Subscribers
With 1-click subscription and no forms to fill, easily convert your visitors into subscribers.
B) Real-time Communication
Push Notifications give real-time access to your subscribers, and instant repeat traffic.
C) Engage Mobile Users Without App
Interact with your mobile visitors directly by sending native notifications without any mobile app.
D) Higher Opt-in & Conversion
With no personal details required, get higher opt-in and better conversions with direct push notifications to your visitors.
E) Send Personalized Notifications
Target particular individuals by sending personal recommendation based on their interests.